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This is the third of five videos commercials that Ford Models produced for Fruit of the Loom. The first two have male protagonists, while the others feature female models. I will post the rest so you can let me know which one’s your favorite.

Australia’s Next Top Model winner Demelza Reveley prepares backstage ahead of the Fashion Targets Breast Cancer with Alex Perry and IMG Fashion gala event, celebrating 10 years of Fashion Targets Breast Cancer in Australia, at the Rosemount Sydney Fashion Festival Marquee, Martin Place on August 12, 2008 in Sydney, Australia. The opening party and show is a prelude to the first day of the Rosemount Sydney Fashion Festival 2008, which will run from August 13-17.

The fashion industry has celebrated the 10th anniversary of the Fashion Targets Breast Cancer campaign in Australia with a glamorous celebrity-studded show by designer Alex Perry in Sydney.

The campaign, which started in the US before spreading to several other countries including Australia, raises awareness of breast cancer and funds for research.

The gala birthday event, held in a marquee in Martin Place, attracted a host of celebrities and fashionistas eager for a look at Perry’s spring summer collection, which featured flowing sparkly frocks in pastels and edgier animal prints.

The event also doubled as a pre-launch for the Rosemount Sydney Fashion Festival, which kicks off today.

The festival is designed to bring fashion to the people with shows from a number of top designers open to the public, just as their collections hit stores.

More pictures of supermodels backstage preparing for the Fashion Targets Breast Cancer show…

Models wearing designs made from Australian Wool at the Australian Wool and Woolmark launch as part of the Rosemount Sydney Fashion Festival 2008 at the Sydney Theatre Company on August 12, 2008 in Sydney, Australia.

Australian Wool Innovation has launched a new-look Woolmark as well as a new exclusive Australian Merino brand, which it says represents an evolution of the Australian Merino anniversary logo which was first showcased on the global stage in 2007.

According to AWI, the Woolmark’s has taken on a fresh look and licensee program for “today’s smarter, greener world”. [Source]

More pictures…

Image details: MAXIM’s 2008 Hot 100 - Arrivals served by picapp.com
Victoria’s Secret supermodel Marisa Miller attended the Maxim’s 2008 Hot 100 party last Wednesday (May 21)at the Paramount studio Lot in Los Angeles. Marisa, who was awarded the #1 hottest women in the world by the magazine, made her fans happy by showing off her long legs in a very short dress.

More pictures of Marisa Miller at the Maxim Hot 100 party…

While on a photography trip to Egypt, Helena Christensen gives her tips on how to survive in the fashion industry.